Last weekend a walker became trapped up to his knees in heavy mud after wandering off the beach to the cliff base.
Luciano Vitrello from London was walking along the beach below Naish Farm caravan park when the incoming tide drove him up on to the mud at the bottom of the crumbling cliff.
It was over an hour after the emergency services were called that the fire brigade and coastguards managed to free him. Earler two passers-by had failed to release him.
It has served as a warning to those who deviate from the coast path. Southbourne Coastguard officer Andrew Edwards said that such incidents were not uncommon and suggested walkers should check tide times.
The coast path runs north up nearby Chewton Bunny and behind Naish Farm before reaching Barton-on-Sea.